Mike Stevens

Michel “Michael” Stevens, President of Green Project Marketing

Michael Stevens

Michael Stevens

Mr. Stevens possesses over 20 years of proven corporate marketing, sponsorship and sales promotion experience. His emphasis has been in the areas of corporate, sports, event and incentive marketing. Since 2002, he has been President of Achieve Marketing Group, a Los Angeles-based marketing consultancy with core competencies in areas such as strategic marketing, sponsorship development, national sales promotions, green marketing, cause branding, public relations, event, incentive, college, and real estate marketing. Green Project Marketing was formed in 2007 and has supported green builders to reduce expenses per project, build brand awareness, design and execute special events, interactive campaigns and promotions. Current and past clients include Allen Associates, Amerifund Lending Group, California Green Homes, Call Center Today, Coldwell Banker, Creative Literacy Project, ESPN Zone, HartmanBaldwin, Make It Happen Now, San Bernardino National Forest Association, Sempra Utilities, Sidewinder Solutions and Universal Studios. Read more on the bio page on this site under About-->Team-->Bios.

Blog entries tagged in Green Building

Google Pledges $1 Billion To Address Bay Area Housing Crunch

Posted by Michael Stevens
Michael Stevens
Mr. Stevens possesses over 20 years of proven corporate marketing, sponsorship and sales promotion experienc...
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on Thursday, 20 June 2019
in Green Building ·

It is nice to see some major companies stepping up to make a difference with massive challenges in the housing sector in CA. True, Google will use this as an investment by leasing the land, but housing units are sorely needed.

Google CEO Sundar Pichai announced Tuesday that the tech giant would invest $1 billion over the next several years to help build housing in the Bay Area, amid the region’s ongoing housing crisis.

“Across the region, one issue stands out as particularly urgent and complex: housing. The lack of new supply, combined with the rising cost of living, has resulted in a severe shortage of affordable housing options for long-time middle and low income residents,” Pichai said in a company blog post.

The company said it would re-purpose $750 million of its land holdings currently zoned for commercial space to housing, which it claims would lead to the development of at least 15,000 new homes.

Meanwhile, $250 million would go towards an investment fund for developers to help build 5,000 affordable housing units. Another $50 million would go towards grants for nonprofits focused on homelessness and displacement.

“Our goal is to get housing construction started immediately, and for homes to be available in the next few years,” Pichai said.

Google said it has already worked with the city of Mountain View to change zoning near its headquarters to free up land for housing, and is in “productive conversations” with nearby Sunnyvale and San Jose, where it plans to expand.

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To discuss how your company and project can benefit from our services as well if there are representation opportunities, please contact Michel (Michael) Stevens, President, at (800) 260-6008 ext. 301 PST or mstevens[at]greenprojectmarketing[dot]com. Skype ID: GreenProjMktg.